Engage with your workforce and create a strong employer brand
In an increasingly competitive global marketplace, attracting and retaining the right kind of talent is central to a company’s ability to grow.
Employees socially engaged with their companies are more likely to stay with that company, feel optimistic about the company’s future and believe the company is more competitive.
By adding advocacy marketing to your marketing plan, you create the human touch your brand needs. Employees or fans promoting your product are more reliable and trustworthy.
An army of engaged employees with a common goal
Engage with your employees and let them share stories about your company that make them proud.
Involve your employees in your recruiting efforts and ask them to help you find top-talent through their social media networks.
Create a strong company culture and and army of engaged employees to help you boost your employer brand.
Track every action and measure your employees’ engagement
Understand end-to-end how your ambassadors are behaving and how your campaigns are working.
Monitor who is sharing, who sees your content and how many people click on it.
Learn which of your campaigns drive more qualified candidates.
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