Baloise builds a sustainable collaboration with its partners and independent brokers

#employee engagement
#employer branding
#customer experience

Challenge

"Digital where possible, always human," is their strategy. Through digitization and our employees, Baloise Insurance is building an efficient and sustainable collaboration with their partners and independent brokers. This allows them to offer appropriate insurance solutions to individuals and companies.

Goals

Together with Social Seeder, 3 objectives were defined:

  • Create an active ambassador community.
  • Increase online sales
  • Retain and attract talented people
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Baloise Insurance is the commercial name of Baloise Belgium SA and is part of the Swiss Baloise Group and it’s one of the top 4 non-life insurers in Belgium.

Website

Results

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25% engagement rate

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400K people reached

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Increased sense of involvement

Use Case Baloise - Seeding Page