Build and nurture relationships
Employees are your most valuable asset to build and nurture relationships with your customers and prospects.
22% of salespeople using social selling increase in lead volume and conversion compared with those who don’t.
92% trusts worth-of-mouth referral when considering a purchase.
84% of decision-makers use social media to research before making a purchase.
Involve your employees in your social selling efforts
Position employees as experts by providing them with the right content.
Use their networks to engage with your customers and prospects and move the conversation to a more personal level.
Track the campaigns shared by your team and learn which content generates more engagement.
Measure the returns of your social selling efforts
Understand how your ambassadors are behaving and how your campaigns are working. How can you improve your next campaigns.
Monitor who is sharing, who sees your content and how many people click on it.
Measure the ROI by tracking the URLs of your campaigns and learn which of your campaigns drive more sales.
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