Our Methodology
More than just a SaaS tool


We stand with you, all the way.

Social Seeder steps beyond offering a stand-alone software in employee advocacy. We help and advise companies in the implementation of an ambassador program, before setting up the platform. Our offering comes with consultancy in the box.
We help you set up your advocacy program and support you in selecting the right content for the right audience. Our focus is on ensuring that the content you send out to your employees matches their interests and beliefs so they are proud to share it with their social network.
Our customer success team will provide you with advice, actionable tips and guidance to help you and your organization unleash the power of your employees.

Our methodology at a glance

Our service packages include the onboarding of our customers with an in-depth, personalised workshop. Using our in-house Ambassador Canvas, we map the organisations' needs and help you design the steps to success for your employee advocacy program. On a regular base, your dedicated customer success agent gets in touch with the key stakeholders of the program to go over the results and together we analyze them towards success. 

1. Recruit

Identify who your most important ambassadors are and onboard them into your ambassador program.

2. Activate

Send a campaign to your ambassadors for them to share in their personal network.

3. Engage

Create a relationship with your ambassadors by asking them what they find interesting to share.

4. Harvest

Analyze the results of your campaign and use these results to further optimize your campaigns and attract new ambassadors.

Ambassador Program Canvas

We have created an Ambassador Program Canvas based on the best practices over 180.000 campaigns. The canvas will guide you in the set-up of your own employee ambassador program.

You're in good company

Today, our community consists of more than 460 customers worldwide, active in a wide range of industries, from SME's to big corporates, all with a different approach. They do, however, have one thing in common: they all want to build communities of ambassadors. Read their stories and join our roster of happy clients!
Patrick De Pauw

Let's talk

We’d love to hear about your challenges and struggles.  During a 15-minute call, we listen to you and share with you our insights and knowledge we've built up through the years.  We guide you in finding a solution fitted to your challenges.